Horticulture · North America
Connecting exceptional plants with the people who grow them.
Incoming Head of North American Sales and Operations · Unex Inc.
Starting October 1, 2026
About Joey
Joey works at the intersection of plant development, grower relationships, and the North American market.
Her work with ThinkPlants has brought breeders and producers together, helping connect new varieties with commercial growers. An interview with Thursd. follows one of those collaborations: bringing Kapiteyn’s Captain Calla varieties to North America.
Based in the Portland, Oregon area, she holds a master’s degree in ornamental horticulture from Oregon State University.
Experience across plant genetics, introductions, and commercial horticulture.
Relationships that connect breeders, producers, brokers, and growers.
Bringing plants to North American audiences through partnerships and trade events.
News & articles
Selected writing, interviews, and coverage of Joey’s work in horticulture.
Appointment announcement
Unex announces Joey’s appointment to lead North American sales and operations, with an October 1 start date. The announcement describes her next chapter working with perennial growers, brokers, and retailers.
Coauthored by Joey
Joey joins Anik Graves and Zoltan Kovacs in a practical guide to perennial crop planning and bulking. The ThinkPlants team explains how scheduling and early plant development contribute to a consistent finished crop.
Written by Joey
Joey explores how improvements in breeding, production, and marketing create opportunities for perennial growers—from longer flowering windows to foliage plants and seasonal programs.
Event announcement · Joey quoted
Monrovia’s announcement identifies Joey as assisting with its Oregon showcase, planned for August 24–28, 2026. She discusses the opportunity to see more than 400 perennial and shrub varieties and meet their breeders.
Industry news · Joey quoted
Joey explains how adding Knox Horticulture supports perennial liner availability in the southeastern United States and strengthens the network serving North American growers.
Industry news · Joey quoted
Chris Beytes reports on ThinkPlants’ expansion into shrubs with Monrovia and Creekside Greenhouses. Joey comments on the timing of the new program and its place alongside the perennial portfolio.
Industry announcement · Joey quoted
Coverage of Kientzler, Bull, and Heuger joining the network. Joey discusses the new genetics and the importance of bringing a wider plant selection to North American growers.
Interview with Joey
An interview about Joey’s work connecting Kapiteyn’s Captain Calla varieties with North American growers and retailers through ThinkPlants. She discusses the relationships, trials, and promotion behind the partnership.
Experience
Connect with Joey about plants, partnerships, and the people behind them.